CONVERTING SEARCHES INTO APPOINTMENTS
Friendly Dentistry
Friendly Dentistry is an established dental practice serving patients throughout Greensboro, NC. While the practice had built a strong reputation in the community, its outdated website and inefficient advertising weren't generating the new-patient opportunities they should. Get YOU Found helped turn that around with a stronger website and a digital strategy designed to convert searches into appointments.
THE CHALLENGE
Reaching the Right Patients at the Right Time
Friendly Dentistry's existing website wasn't reflecting the quality of the practice or giving visitors a clear path toward becoming patients. At the same time, limited keyword targeting and inefficient ad spend meant too much of their marketing budget was reaching people outside the Greensboro market.
THE STRATEGY
Better Digital Experience Built Around Patients
We rebuilt Friendly Dentistry's digital presence around what prospective patients needed most: useful information, an inviting experience, and an easy path to schedule an appointment. From there, we strengthened search visibility and refined paid advertising to reach more people actively looking for dental care. We also analyzed the Greensboro dental market, expanded Friendly Dentistry's keyword strategy, and rebuilt campaigns around the searches most likely to produce new patients. Most importantly, we tightened geographic targeting so more of the advertising budget reached people who could actually walk through the door.
THE RESULTS
More Visibility. More Leads. More New Patients.
Visitors spent more time engaging with the website, the practice captured a larger share of relevant searches, and significantly more prospective patients took action. Most importantly, website conversions increased by more than six times, turning Friendly Dentistry's digital presence into a much stronger source of new-patient opportunities.
IN THEIR WORDS
Client Review
The combination of a stronger website, better search visibility, and more focused advertising produced measurable growth throughout Friendly Dentistry's digital presence. Here's what they had to say about it!
