5 Settings to Pay Attention to in AdWords: Delivery Method
May 07, 2012
In order to save money on advertising costs, many small business owners take over their own pay per click management. Setting up a Google AdWords campaign yourself can be a daunting task. This series details 5 important AdWords, and how you can best use them in your campaign. Here is the final part of this 5 part series.
Delivery method is a setting that dictates how your budget is used to deliver your ads. This setting is in the Campaign Settings tab under Bidding and Budget.
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3 Creative Uses of Facebook Tabs
March 27, 2012
Whether you are marketing for small businesses or large ones, Facebook tabs can be a great way to gain fan interaction as well as get new fans. Here are three great examples of Facebook tabs that have been used creatively for media promotions.
5 Settings to Pay Attention to in Adwords: Ad Rotation
February 22, 2012
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Many business owners try to cut costs by doing tasks, such as marketing, themselves rather than hiring an outside company. If you have decided to forgo outside pay per click management and set up a Google AdWords campaign yourself, there are a few setting you should know about. These settings are automatically set in Google’s favor and may not necessarily be the best for your campaign. Here is part 4 of this 5 part series.
5 Settings to Pay Attention to in Adwords: Ad Scheduling
January 24, 2012
Many business owners who are marketing a small business try to cut costs by not hiring an outside company and doing tasks, like pay per click management, themselves. Setting up a Google AdWords campaign yourself can be a daunting task. There are many different settings that are automatically set in Google’s favor that may not necessarily be the best for your campaign. Here is part 3 of this 5 part series: Ad Scheduling.
5 Settings to Pay Attention to in AdWords : Devices
January 04, 2012
Marketing a small business can be a daunting task if you are trying to do it yourself. If you have decided to try your hand at pay per click management, there are a few things you should know about setting up a Google AdWords campaign. There are a few settings that are automatically set in Google’s favor that may not necessarily be the best for your campaign. Here is part 2 of this 5 part series.Pay Per Click Management for the Holidays
November 07, 2011
The holiday season is about gift giving and with the steady increase of online sales, whether you are marketing a small business or a large business, it is vital for stores to have an online presence this holiday season. Many holiday shoppers research products and prices online before going into the store or buy gifts online to escape the holiday crowds. If you have a retail store, you know that this is the time of year where you make the most money. Most retail stores make 25% to 40% of their yearly profit in November and December. That means that it is important to get good traffic to your site during the holiday season. One of the best ways to do this is to use Google AdWords.
5 Settings to Pay Attention to in Adwords : Networks
October 17, 2011
If you have decided to forgo pay per click management, setting up a Google AdWords campaign yourself can be a daunting task. There are many different settings that are automatically set in Google’s favor that may not necessarily be the best for your campaign. This month I’m starting a series of posts on 5 settings that many people overlook when setting up their AdWords campaign.
