What is on-page and off-page SEO, and why do I need both?
Question details:What is the difference between on-page SEO and off-page SEO? What does each entail, and why would I need both?
Answer:On-page SEO is the process of optimizing your website for keywords and internal structure to encourage search engines to index your site more often and rank it higher. Off-page work involves increasing the number of incoming links by developing relationships with other sites, submitting articles and blog posts, and increasing the perceived relevance of your site to search engines. Both elements are required to fully optimize a site.