Instagram’s New Algorithm: Becoming Instagram Famous Just Got A Lot Harder

Instagram’s making some big changes lately—and it’s not just the colorful new icon. The photo-based social networking app, which boasts over 400 million users as of this December, unrolled a new algorithm this March which displays posts in order of value rather than in order of timeliness. That means that the photos of your sister’s […]

Kickstart your Craft Beer Marketing with Social Media

The American craft brewing industry has enjoyed phenomenal growth over the past few years. According to the Brewer’s Association, an organization dedicated to promoting independent American breweries, the first half of 2015 alone saw a 16% increase in craft beer production. Whether casual local watering holes or dark, sleek bars, craft breweries provide a relaxing place […]

Should I Hire a Social Media Agency?

Social media used to just be a section of the internet where users would check in on their friends and family in order to see what they are up to. However, businesses are now using the power of social media to their advantage. A study done by Duke University shows that Facebook and Twitter campaigns […]

Top 4 Tips for Working With a Marketing Agency

You’ve started working with a new marketing company. Awesome! However, you’re not sure what to expect out of them. You have a company to run and you’ve enlisted their help, but will it be a good match? This is a question that usually gets answered over time. But there are steps you can take in […]