Many people think that during a recession or a down economy the best thing to do is to cut back advertising spend.  Looking around online will show that some businesses are shifting or increasing marketing spends - (this is actually how many companies got to where they are today as evidenced by . Look a little deeper and you will see that online advertising companies are seeing steady increases in business despite the downturn in the US economy. Why is this the case and what does it mean?

I run into acronyms a lot in the tech industry. Everyone assumes that you must know what all of them stand for since you are also in the tech industry. Other industries sometimes make this mistake as well. This actually relates very well to keyword marketing research and search engine optimization.

I was recently talking to David Hamilton over at the WHIR (Web Host Industry Review - read our post about acronyms) about blogging, and he brought up the very good point of how to avoid narcissism in blogging. It does seem like blog writers can be a little full of themselves. After all, they are portraying themselves as experts on a particular subject.

So how do you avoid this situation?